Are you a blogger or educator who is interested in traveling to conferences, conventions and expos but aware that these things cost money? Have you heard of this magical-sounding thing called sponsorship and are you now wondering how you can get you some of that? Well, let’s talk about it!
Sponsorship isn’t free money. There’s a whole lot that goes into securing it, negotiating it and making it beneficial for everyone involved- it’s work! How do I know this? In 2013, just 6 months after launching my site I secured sponsorship for the Superhero Sex Shop Tour – my tour of North America’s best sex shops. It was a huge undertaking and one I could not have pulled off without the help of sponsors. Since then I have gone on to engage in several sponsor relationships that were not only successful, they were fun and beneficial to all involved!
Seriously, here’s what folks have to say about working with me:
“JoEllen Notte comes with our full and enthusiastic endorsement for any sex-positive company looking to expand their brand! …absolutely thrilled we sponsored JoEllen for (Woodhull’s Sexual Freedom Summit) We couldn’t have asked for a better rep”
– Ruby Goodnight, Doxy Massager
“(JoEllen did) such a wonderful job representing SheVibe…it was a game changer – the bar has been raised!” - Sandra Bruce, SheVibe.com
I know a thing or two about working with sponsors and I want to share that information with you, in this class I talk about:
- What sponsorship is (and what it definitely isn’t)
Not quite advertising, not really a job, and definitely NOT free money, sponsorship requires something special from you, let’s talk about what that is and how you can provide it.
- Making yourself sponsor-worthy
What makes you someone people want to work with?
- Finding sponsors
Who should you be approaching and why? Picking the right prospect can make the difference between a one-time financial transaction and an ongoing a mutually beneficial relationship.
Proposals, incentives, talking numbers and more!
- Following through
Doing sponsorship right and making it worthwhile for everyone involved.
- Building lasting relationships
Sponsorship doesn’t need to be a one-and-done deal. Let’s talk about being a sponsee companies want to keep working with.
This is a video recording a webinar JoEllen taught in 2016. Once you have paid you will receive an email that will give you access to the video.
NOTE: If you are enrolled in or considering The Business of Blogging About Sex— the comprehensive course on building a career in sex blogging that I co-teach with Epiphora– a video replay of Will Work For Sponsorship is included in the purchase of the Full Class (both Group Class or Independent Study) as well as Individual Lesson #3: Making Blogging Pay Your Bills.